What Influences You To Make A Purchase



The almost weekly increase of petroleum products, prime commodities, transportation fare and the little monthly income that an ordinary Juan experiences may leave him almost nothing to save for his future needs. If there is one thing that the whole country can do to help make both ends meet, that is to just purchase what is necessary and only have things that their money can afford. Sometimes, even if one sets his mind into saving, the temptation of having one or two credit cards is unavoidable.


Here is one thing: CREDIT CARDS have been created not just to lure people to start having bad spending habits, but it should be used for things that are important, for emergency purposes. That is something that all credit card users should have in mind. Some shopaholics would max out their credit cards by purchasing so many things that not all of them are as useful to them. For sure, you are also guilty of being one of the many compulsive buyers during a mall sale. Seeing something that costs 50% off is a sure buy, without much thinking if it is something that you can really use. So, what does that leave you? Surely you will receive a long billing statement on your credit card by the end of the month.



Purchasing Online vs Offline
We all need to be very wise in spending our hard-earned money. After all, everything that we are doing is for the family, most especially for the children’s future. To be wise in spending is a must these days, otherwise, you will always be short of funds and end up in debt all the time.
We have two options on how we can purchase what we need- by going to the mall or through online shopping. For the past years, online shopping has been the choice of many because of its convenience. However, since we can shop anytime and anywhere we are, some may have gotten out of control that it becomes a habit (or a vice?).





What Influences You To Buy a Product
Several factors affect a consumer prior to purchasing a product- whether online or offline. The kind of behavior that they have similarly helps businesses in improving their products and services.


1.     Brand name. All too often, people think that those with big names are the only ones that can provide them the best quality, therefore, they would purchase without a blink no matter how much this would cost them.

2.     Marketing Campaigns. Those companies who are able to afford to have good marketing campaigns are obviously in the lead. Backed up with celebrity endorsers, this helps the consumers to trust in the brand and try them out themselves.

3.     Economic Conditions. Not all consumers may have the means to buy anything they want at any time. Therefore, they would simply purchase what their money can afford. Those who may have limited resources would prefer a not-so-known brand, for as long as the product or service they are purchasing can provide them with their needs.



4.     Personal Preference. This would depend on the kind of lifestyle that a consumer has. For example, a consumer who is fashionable would surely buy the latest designer clothes or bags. But regardless of how much one can afford, their opinion on a certain product depends on their taste.

5.     Packaging. Your eyes instantly notice a product that is creatively packed in a way that can catch anyone’s attention. The color combination, the logo, the kind of material used are important factors that would help ensure that a product can be easily noticed.

6.     Product Placement. If you are standing on a long shelf full of the same products but of different brands, where would you be looking at first? Almost always, those that are placed at an eye-level gets the attention.

7.     Reputation. The internet is a powerful tool in helping consumers for their purchasing decisions. They can browse for feedback based on consumers’ personal experience about a product. The social proof becomes a basis for consumers to which brand to trust based on other people's experience,.

8.     Purchasing Power. A consumer buys a product when it is necessary to purchase it and if he/she has the means to purchase a product or service. The consumer needs to analyze their purchasing capacity before making a decision to purchase a product or service. A certain product may have good reviews, but if it does not meet the buyer’s purchasing ability, then it will have a negative impact on its sales.

Christmas is almost near and for sure you have started listing down all the people you would want to give presents to and what to give them. Companies are for sure preparing for their Christmas programs along with their raffle prizes. You don’t need to spend too much. Just check online for Flash Deals which can provide you with huge discounts.



Why Choose Avision TV?
One of the important factors that AVision Philippines considered prior to introducing their products to the market is knowing who are the people that would benefit from their products. Considering that nothing seems to be cheap these days, we still would want to purchase inexpensive products but can still be considered high-quality.

AVision Philippines has served thousands for the past 10 years through Lazada and recently through Shopee. All AVision TVs are made very affordable for every Juan. To know more about the products, you may visit our website. Like and Follow our Facebook Page to receive updates. We would gladly answer your inquiries.



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